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Lennart Baardman
Lennart Baardman
Assistant Professor, University of Michigan, Ross School of Business
Verified email at umich.edu - Homepage
Title
Cited by
Cited by
Year
Leveraging comparables for new product sales forecasting
L Baardman, I Levin, G Perakis, D Singhvi
Production and Operations Management 27 (12), 2340-2343, 2018
892018
Scheduling promotion vehicles to boost profits
L Baardman, MC Cohen, K Panchamgam, G Perakis, D Segev
Management Science 65 (1), 50-70, 2019
562019
Detecting customer trends for optimal promotion targeting
L Baardman, SB Boroujeni, T Cohen-Hillel, K Panchamgam, G Perakis
Manufacturing & Service Operations Management, 2020
442020
Learning Optimal Online Advertising Portfolios with Periodic Budgets
L Baardman, E Fata, A Pani, G Perakis
Available at SSRN 3346642, 2019
182019
The role of optimization in some recent advances in data-driven decision-making
L Baardman, R Cristian, G Perakis, D Singhvi, O Skali Lami, ...
Mathematical Programming 200 (1), 1-35, 2023
172023
A special case of the multiple traveling salesmen problem in end-of-aisle picking systems
L Baardman, KJ Roodbergen, HJ Carlo, AH Schrotenboer
Transportation Science 55 (5), 1151-1169, 2021
142021
Dynamic creative optimization in online display advertising
L Baardman, E Fata, A Pani, G Perakis
Available at SSRN 3863663, 2021
62021
Ordering and ranking products for an online retailer
Z Zhang, HS Ahn, L Baardman
Available at SSRN 4061071, 2022
42022
Job sequencing in a miniload system
L Baardman, KJ Roodbergen
32016
Using business analytics to upgrade sales promotions
L Baardman, MC Cohen, K Panchamgam, G Perakis
Management and Business Review 1 (3), 54-63, 2021
22021
Pass-through constrained vendor funds for promotion planning
L Baardman, K Panchamgam, G Perakis
Available at SSRN 2992374, 2017
22017
Assortment and Fulfillment Optimization in Online Grocery Retail
HS Ahn, L Baardman, R Hu
Available at SSRN 4686259, 2024
12024
Computer system and method to predict customer behavior based on inter-customer influences and to control distribution of electronic messages
L Baardman, T Cohen, SB BOROUJENI, K Panchamgam, G Perakis
US Patent App. 15/685,116, 2019
12019
More Data or Better Data? Impact of Costly Data Collection on the Newsvendor Problem
Z Zhang, HS Ahn, L Baardman
Impact of Costly Data Collection on the Newsvendor Problem (September 06, 2024), 2024
2024
COMPUTER SYSTEM AND METHOD FOR PREDICTING CLIENT BEHAVIOR BASED ON INFLUENCES BETWEEN CUSTOMERS AND CONTROLLING DISTRIBUTION OF ELECTRONIC MESSAGES
L BAARDMAN, T Cohen, SB Boroujeni, K Panchamgam, G Perakis
2019
Analytics in promotional pricing and advertising
L Baardman
Massachusetts Institute of Technology, 2019
2019
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