| Customizing customization: A conceptual framework for interactive personalization G Miceli, F Ricotta, M Costabile Journal of interactive marketing 21 (2), 6-25, 2007 | 231 | 2007 |
| How Relationship Age Moderates Loyalty Formation The Increasing Effect of Relational Equity on Customer Loyalty MA Raimondo, GN Miceli, M Costabile Journal of Service Research 11 (2), 142-160, 2008 | 189 | 2008 |
| Looking more or less alike: Determinants of perceived visual similarity between copycat and leading brands G Miceli, R Pieters Journal of Business Research 63 (11), 1121-1128, 2010 | 77 | 2010 |
| Effects of Au Naturel Packaging Colors on Willingness to Pay for Healthy Food V Marozzo, G Miceli, MA Raimondo, I Scopelliti Psychology and Marketing, 2019 | 70 | 2019 |
| Breaking Through Complexity: Visual and Conceptual Dimensions in Logo Evaluation across Exposures G Miceli, I Scopelliti, MA Raimondo, C Donato Psychology & Marketing 31 (10), 886-899, 2014 | 51 | 2014 |
| Customer Attitude and Dispositions Towards Customized Products: The Interaction Between Customization Model and Brand G Miceli, MA Raimondo, S Farace Journal of Interactive Marketing 27 (3), 209-225, 2013 | 48 | 2013 |
| La concettualizzazione e la misurazione del valore per il cliente MA Raimondo, GN Miceli Mercati e competitività, 2005 | 22* | 2005 |
| When Does Customer-Oriented Leadership Pay Off? An Investigation of Frontstage and Backstage Service Teams D Herhausen, LM De Luca, GN Miceli, RE Morgan, M Schoegel Journal of Service Research 20 (4), 409-425, 2017 | 18 | 2017 |
| Un modello dinamico di customer loyalty: evidenze empiriche da una analisi intergruppo con modelli di equazioni strutturali M Costabile, MA Raimondo, G Miceli | 14* | |
| Consumers' identity signaling towards social groups: The effects of dissociative desire on brand prominence preferences MA Raimondo, E Cardamone, GN Miceli, RP Bagozzi Psychology & Marketing 39 (10), 1964-1978, 2022 | 12 | 2022 |
| La personalizzazione collaborativa dell'offerta: modelli e processi di marketing management GN Miceli McGraw-Hill, 2008 | 9 | 2008 |
| The effect of disgust on preference for structure: Evidence for a double‐sided response C Donato, G Miceli Journal of Consumer Behaviour, 0 | 9 | |
| Creativity in the marketing and consumer behavior literature: a structured review and a research agenda G Miceli, MA Raimondo Italian Journal of Marketing 2020 (1), 85-124, 2020 | 8 | 2020 |
| Insight versus Effort. Communicating the Creative Process Leading to New Products N Miceli, I Scopelliti, MA Raimondo International Journal of Research in Marketing 37, 2020 | 8 | 2020 |
| La personalizzazione dell’offerta in ambienti digitali: un modello per il dynamic profiling dei clienti M Costabile, F Ricotta, G Miceli Economia & management 1, 61-80, 2005 | 8 | 2005 |
| A dynamic model of customer loyalty: some empirical evidences supporting a customer buying behavior model M Costabile, MA Raimondo, G Miceli American Marketing Association. Conference Proceedings 13, 66, 2002 | 8 | 2002 |
| Structural equations modeling: theory and applications in strategic management GN Miceli, C Barbaranelli in Dagnino, Giovanni Battista, and Maria Cristina Cinici (eds.), "Research …, 2015 | 5* | 2015 |
| Measuring eco-friendly consumption motivation: Development and validation of an efficient measurement scale C Barbarossa, G Miceli, P De Pelsmacker Proceedings of the 41st EMAC Conference, Marketing to Citizens: Going beyond …, 2012 | 5 | 2012 |
| Lo stato degli studi sulla customer satisfaction: alcune evidenze empiriche a supporto di un approccio contingente G Miceli, L Molteni, M Costabile Statistica Applicata 16, 1-33, 2004 | 5 | 2004 |
| Un modello formativo per la misurazione del valore per il cliente M Raimondo, G Miceli Mercati e competitività 2 (2), 83-103, 2009 | 4* | 2009 |
Irene ScopellitiProfessor of Marketing and Behavioural Science, Bayes Business School, City University LondonVerified email at city.ac.uk
